How to make a good Online Product

 Making a good online learning content product might seem on top to be difficult. If you've never done it before it might even seem far too difficult for you. And if you've seen some of the information content products out there, you may believe that if the authorities can't make a good online product then how are you going to?

But there's no reason to be frightened off!

Making a good online product is really easy. Yes, it does require a system and yes it does require care. But visitors you can create a professional looking online product with only a small amount of effort. The required steps is knowledge.

Let's start this off by defining "good". After all, if you don't know what good is how can you make a good online product?

The audience for a learning content product judges the product in three dimensions. First, they judge your content. They likely judge this company of your product. Finally they judge the delivery of your product. I like using the acronym COD -- mostly because I get to practice my bad Newfoundland accent. And on the web get silly with COD.

So what do they judge about content? And how can we make sure what we deliver is good?

If your audience already knew what you were teaching they likely could judge the grade of your content. But they don't so can't. So what are they going to do? Well, the answer is the next ideal thing... they're going to judge content based on relevancy. Is your content relevant to them? If not, it's bad. If it is relevant then it's good. Silly, but then again we tend to make decisions based on sentiment so what do you expect?

So how can you make sure you deliver quality content? You need to make it relevant to your audience. Your process has first the audience. It takes to identify what would be relevant to them. And then you can commence to develop the product itself. All through the product creation process you need to focus on your audience and their needs. Every thing you do during the product creation and marketing process needs to be focused on delivering what is relevant to them and their needs.

This is the other way that your audience will judge the grade of the content. If your learning content product is well organized then it must have great content. So organization of your product becomes more important than it should be 4 ho met buy. After all, not only is it being judged untreated merits but it is influencing their opinion of the content.

To ensure that your details product is well organized you need to perform what is called a structural manage. This simply checks that you aren't going off into the wild blue yonder with your information and that your argument makes logical sense. Traditionally this is done after the product appeared. But that's far too late. Corrections are too expensive by the period. Instead you need to create a detailed outline of your product down to the sentence level. Then you can perform your structural manage while on the web fix the product.

What does your teleseminar sound like? Is there an introduction? Is there closing music? Does your video have closing credits? Is your book totally free of punctuation errors and major unintentional grammar errors? Unfortunately, the standard to which your audience is holding you is the one they have an understanding of -- television, movies, radio, traditionally published books. This means you need to look and sound professional.

So how do you look and sound professional? The secret to success is in the polishing and formatting steps. Once you have created your product you need to manage it and package it. In the case of video, this means adding credits and music as well as removing errors. In the case of an ebook you need to fix the punctuation and grammar mistakes and then make the ebook look like a published book.